Privacy Policy for Align Technologies, Inc. and Alignapp.co
Align Technologies, Inc. (“we,” “us,” “our”) values your privacy. This Privacy Policy explains how we collect, use, share, and protect your information when you visit www.aligncoach.ai and www.alignapp.co (the “Website”). Please read this policy carefully to understand your rights and choices regarding your personal data.
1. Personal Data We Collect and Why We Collect It
We collect and use personal data to provide and improve our services and support Website functionality. The personal data we collect includes:
- Advertising & Analytics Data: To measure performance, optimize content, and analyze user engagement.
- Services: Google Analytics, Google Ads, WordPress Stats, Twitter Ads, Demandbase, Facebook Ads, Outbrain, and others.
- Collected Data: Trackers (cookies, pixels), Usage Data, unique device identifiers, and other relevant information.
- Opt-Out Options: You can manage or opt out of interest-based advertising in your account settings or by adjusting preferences with each provider listed in our Cookie Policy.
- User Contact Information: For communication, updates, and newsletters.
- Collected Data: Name, email address, mailing address, profession, company name, and country.
- Legal Basis: Consent, contract performance, and legitimate interest.
- Testing & Improvement: For content performance and A/B testing.
- Services: Google Optimize, Google Optimize 360.
- Collected Data: Trackers and Usage Data.
2. Legal Bases for Processing Personal Data
We process your data in accordance with the following legal bases, as required by various privacy regulations (GDPR, CCPA, LGPD):
- Consent: When you opt in to marketing or tracking activities.
- Legitimate Interests: For analytics, website optimization, and customer support.
- Contract Performance: To fulfill contractual obligations or process payments.
- Compliance with Legal Obligations: To comply with applicable laws and regulations.
3. Sharing Your Data with Third Parties
We work with selected third parties to provide, optimize, and advertise our services. These third parties include:
- Advertising Platforms: (Google Ads, Twitter Ads, Meta, etc.)
- Analytics Providers: (Google Analytics)
- Infrastructure Providers: (AWS, Cloudflare)
- Payment Processors: (Stripe, PayPal)
We ensure that these third parties uphold data protection standards equal to those outlined in this policy. Please refer to each partner’s privacy policy for further details. [Link to relevant third-party policies.]
4. Your Privacy Rights and Choices
Depending on your location, you may have the following rights:
- Access and Portability: Request access to and a copy of the data we hold about you.
- Correction: Correct any inaccuracies in your data.
- Deletion: Request deletion of your personal data, subject to certain exceptions.
- Opt-Out of Sale or Sharing: (for California residents): Opt-out of the “sale” of personal information.
- Object to Profiling: Opt out of profiling for targeted marketing or behavioral analysis.
To exercise these rights, please contact us at customersuccess@aligncoach.ai . We will respond to your request as required by applicable laws.
5. Data Security
We employ industry-standard security measures to protect your data, including encryption, data anonymization, and restricted access. While we strive to protect your personal information, please be aware that no method of transmission over the Internet is 100% secure.
6. Data Retention
We retain your data for as long as necessary to fulfill the purposes for which it was collected and comply with legal, contractual, or auditing requirements. Afterward, data is either anonymized or securely deleted.
7. International Data Transfers
Your data may be transferred to and processed in countries outside your own, including the United States, the European Union, the United Kingdom, and Brazil, where privacy laws may differ. We ensure adequate safeguards for all international transfers, using mechanisms such as Standard Contractual Clauses (SCCs) or equivalent provisions.
8. Cookies and Trackers
We use cookies and similar tracking technologies to enhance user experience, perform analytics, and display relevant advertisements. Please see our Cookie Policy for detailed information on the types of cookies we use and your choices.
9. Profiling and Automated Decision-Making
We may use your data to create user profiles to better understand preferences and behaviors. These profiles may help us deliver tailored content, offers, and ads. You have the right to object to this type of profiling by contacting us at customersuccess@aligncoach.ai .
10. Privacy for Children and Minors
Our Website is intended for adults. Users must be at least 13 years old to use our services. We do not knowingly collect information from children under 13, per the Children’s Online Privacy Protection Act (COPPA). For users aged 13 to 16, we will not sell their data without explicit consent, as required by CCPA.
11. California “Online Eraser” Law
If you are under 18, reside in California, and have posted content on our Website, you may request its removal by contacting customersuccess@aligncoach.ai . We will make the content invisible to others on the Website, though it may still be accessible in other ways, such as if it was shared externally.
12. SMS Communication and Compliance
If you opt-in to receive SMS communications from us, we may send you transactional or promotional messages to the phone number provided. We comply with the Telephone Consumer Protection Act (TCPA) and other applicable laws governing SMS marketing and communications. By providing your phone number, you consent to receive messages from us via SMS.
- Opt-In Consent: We only send SMS communications to users who have explicitly opted in. If you consent to receive SMS messages, you may be subject to standard message and data rates from your mobile carrier.
- Opt-Out: You have the right to opt-out of receiving SMS messages from us at any time. To stop receiving messages, reply with “STOP” to any SMS we send, or contact us directly at customersuccess@aligncoach.ai . We will process your opt-out request as promptly as possible, and no further promotional SMS messages will be sent unless you re-subscribe.
- Message Frequency: The number of messages you receive may vary based on your interactions with us and your preferences. We strive to limit the frequency to avoid undue disruption to your daily routine.
- Your Rights: Under the TCPA, you have the right to withdraw consent to receive SMS communications at any time. Please allow a reasonable period for your request to take effect.
- CAN-SPAM Act Compliance: We also comply with the CAN-SPAM Act as applicable to SMS messages, ensuring that SMS communications are clearly identified and provide accurate sender information.
13. Contact Us
For questions about this Privacy Policy or to exercise your rights, please contact:
Align Technologies, Inc.4204 Camino Ticino
San Diego, CA 92122
Email: customersuccess@aligncoach.ai
14. Changes to This Privacy Policy
We may update this Privacy Policy periodically. Changes will be posted on this page with an updated “Effective Date” at the top. We encourage you to review this policy periodically to stay informed about our practices.